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Match these Search Audience solutions with the benefits they can bring to your campaigns.

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1. Remarketing Lists for Search Ads
2. Detailed Demographics
3. In-Market Audiences
4. Customer Match
 To reach people based on the likelihood of their marital status, education, parenting stage, and homeownership (2)
 To upload your own data into Google Ads and reach custom segments across devices (4)
 To drive consideration among people who are actively researching the products or services you offer (3)
 To help reach people who have engaged with your website or YouTube channel in the past (1)

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The different types of keywords are:

Fat head, chunky middle, body keywords Head terms, chunky middle, topic keywords Head terms, body keywords, long-tail keywords Body keywords, chunky middle, long-tail...

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