Google Ads Measurement Certification

If you want to add a column for conversion value per cost after setting up conversion tracking, how does that get calculated?

Date:

May 20, 2023

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By dividing the total conversion value by the total cost of all ad interactions
By dividing the number in the conversions column by the total eligible interactions
By dividing the total conversion value by the number in the conversions column
By dividing the total cost by the number in the conversions column

Google Ads Measurement Certification Exam Answers

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