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Google Ads Measurement Certification

For what reason might an advertiser opt to use enhanced conversions for leads?

By: Daniel

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  • Because enhanced conversions for leads can improve the measurement of online conversions.
  • Because enhanced conversions for leads can use third-party data to improve their offline lead measurement.
  • Because enhanced conversions for leads can track sales that happen off a website from website leads.
  • Because enhanced conversions for leads can track sales and events that happen on a website.

Google Ads Measurement Certification Exam Answers

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