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Google Ads Display Certification Exam

Cassandra wants to customize her Google Display Ads based on how potential customers previously engaged with her website. Which option best suits her needs?

By: Daniel

Date:

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  • Similar Audiences
  • Remarketing
  • In-Market audiences
  • Custom Affinity audiences

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Hubspot SEO Certification Exam

The different types of keywords are:

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Brian’s desired audience isn’t covered by the segments In-Market audiences offers. What’s another suitable option Brian could choose to help him influence potential customer consideration?
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Catherine received a significant amount of traffic to her online pet store after launching her Display campaign. Unfortunately, many visitors to her online store didn’t make a purchase. When creating a new Display campaign, which marketing objective should Catherine choose in order to reengage with these visitors?

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