Google Ads Video Certification Exam

You work for a creative agency making video ads for a client who’s struggled to meaningfully connect with potential customers in their ads. Which of the following is an approach to help people think or feel something?

Date:

March 2, 2023

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Humanize the story.
Showcase discounts and sales to drive interest.
Avoid humor, as it’s more subjective.
Convey multiple messages to resonate with the masses.

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