Google Ads Search Certification Exam

Trina Is Considering Using Automated Bidding, As She’s Looking To Make Her Campaign Management Process More Efficient. What Are Three Ways That Automated Bidding Can Improve Efficiency?

Date:

January 30, 2023

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Sets manual bids for specific times of the day
Sets the appropriate bid for each and every auction
Saves time and marketing resources
Minimum and maximum bid values are determined by the daily budget
Integrates a large variety of signals to evaluate user intent

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Your Google Search Ads optimization score is calculated by an algorithm that looks across key aspects of your accounts. This score is used to help give you recommendations on how to optimize your Search Ads campaigns. What are two of the data sources that are used to calculate optimization recommendations? (Choose two.)

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