Google Ads Search Certification Exam

Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?

Date:

April 12, 2022

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A phone number where customers can contact him
Messaging that includes “Click Here!”
The physical address of his store
At least one of his keywords

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Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google Ads but only for searches that are solely for her product name (**Wonder Boots**). Which keyword match type should Michelle use to attract traffic strictly for searches for the **Wonder Boots** product name?

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