In comparison to the traditional platform consulting playbook, the approach recommended by HubSpot is to focus on:

• Focus on how, where, and when an app is used in a business process, rather than the raw number of apps
• Focus on how ingrained an app is in the business’ operations, and how much it would cost to move to a different system
• Focus on identifying each app’s potential to meet more than one need for a company
• All of the above

HubSpot Platform Consulting Certification Exam Answers