If you were optimizing a campaign to drive conversions faster, what would you do?

Date:

March 2, 2023

You’d set up the campaign to engage with audience segments that have searched for your brand before.
You’d set up the campaign to only engage with audience segments that have converted before.
You’d track lighter actions to provide more signals to Google’s machine learning algorithms.
You’d track only end actions to provide more accurate signals to our machine learning algorithms.