20.8 C
New York

You own a restaurant called Ristorante Abigaille in Florence, Italy. A customer finds your site by clicking on your ads after performing each of these searches: “restaurant tuscany,” “restaurant florence,” “3 star restaurant florence,” and “3 star restaurant abigaille florence.” The customer makes a reservation after clicking on your ad that appeared with “3 star restaurant abigaille florence.” Using the data-driven attribution model, what keyword would receive credit for the conversion?

Date:

Share:

• The conversion would be attributed to each keyword equally, therefore each keyword would share equal credit (i.e., 25% each) for the conversion.
• The last keyword would be attributed with the conversion, therefore the last keyword would receive 100% of the credit for the conversion.
The conversion would be attributed to each keyword
proportionally, therefore each keyword would receive credit for how much it contributed to the conversion.
• The first keyword would be attributed with the conversion, therefore the first keyword would receive 100% of the credit for the conversion.

Google Ads Measurement Certification Exam Answers

Download Button

━ more like this

Case Studies: Real-World Examples of Businesses Thriving with Subscription Marketing

In the dynamic realm of digital marketing, subscription-based models have emerged as a powerful strategy for businesses aiming to foster customer loyalty and secure...

LEAVE A REPLY

Please enter your comment!
Please enter your name here