Google Ads Measurement Certification

To learn how often an ad click or other ad interaction leads to a conversion, on average, what metric would you use?

Date:

May 20, 2023

Share:

You’d use conversion value-per-click.
You’d use conversion value-per-cost.
You’d use conversion rate.
You’d use cost-per-conversion.

Google Ads Measurement Certification Exam Answers

━ more like this

Previous article

After implementing conversion tracking for their website, a marketing manager is looking at the campaign report in their Google Ads account. They see that at least two of their ads got over 100 view-through conversions. What action could be called a view-through conversion?

Next article

You’re an advertiser at a large agency, and you want to know how marketing mix models work. Which of the following descriptions explains what marketing mix models do?

LEAVE A REPLY Cancel reply