Google Ads Display Certification Exam

Diana is running a successful remarketing campaign. She wants to expand her reach with other targeting options. While creating a new Google Ads Display campaign with the “Influence consideration” marketing objective, she chooses Similar Audiences as her targeting option. What information is used to identify Similar Audiences?

Date:

April 21, 2022

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Users actively researching and intending to buy new products or services
Audience interest around different topics
Input from specific landing pages and keywords
Input from keywords, URLs, and apps

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